As an Advertising major at Northwest, I was part of the team that pitched KCP&L. The experience of this class totally prepared me for what an actual agency is like in work and operation. There were times when I forgot that I was in class, as some of our meetings became extremely in-depth, and it felt like we were an agency, trying to solve some marketing issues for our client. This class was so valuable in the experience and hands-on education I received. Jacquie & Kevin presented things in a way that were "real world" and didn't pull any punches with how issued are dealt with at an agency. I personally, learned VOLUMES from taking this class and I know others feel the same. Not to mention, KCP&L got some fantastic ideas for their advertising and marketing departments.
1 comment:
As an Advertising major at Northwest, I was part of the team that pitched KCP&L. The experience of this class totally prepared me for what an actual agency is like in work and operation. There were times when I forgot that I was in class, as some of our meetings became extremely in-depth, and it felt like we were an agency, trying to solve some marketing issues for our client. This class was so valuable in the experience and hands-on education I received. Jacquie & Kevin presented things in a way that were "real world" and didn't pull any punches with how issued are dealt with at an agency. I personally, learned VOLUMES from taking this class and I know others feel the same. Not to mention, KCP&L got some fantastic ideas for their advertising and marketing departments.
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