Sorry, no photos of this presentation! The class pitched to the owner of the Roasterie, Danny O'Neil, at the Kansas City Ad Club's offices. As with most class projects, the class pitched a full, integrated campaign, complete with print and radio ads, web and email ads, direct mail and promotions. In addition, a web team offered search engine optimization and web usability recommendations.
See Keaton Guess' blog post on his experiences as a student in this class.
Some creative work from the class:
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